UX Design and Design System mentor and teacher. I am also Figma Community Advocate of Friends of Figma Portugal, member of Vagas UX leading a Podcast and Writer at UX Collective, currently in Amsterdam working at Booking.com.
5 years experience in Product Design
14 years experience in Marketing
My design work lives at the intersection of modernism & elegant simplicity. Placing emphasis on typography, color, and motion. — My process begins by visualizing an overall narrative for the project, making it impossible to ignore. — I incorporate interaction into my designs because you feel a connection when things move as you’d expect them to.
RPD and PRD Please!!
At the discovery phase I will understand the project scope, the business and the user's needs, problems and goals and gather requirements and all important info. I'll fight for a proper discovery, this might take a bit more time but in my experience has aways paid, saving the team tone of time. I also envolve the entire team so we can do discovery together.
I'm very visual. I need everything in a detective board with a redline connecting all the dots and a big question mark on the things I still don't know. By this point I'll have all flows to illustrate all discussions and drive everyone into more actions than just talking.
Here I gather all stakeholders to discuss pre defined solutions and get new ones, together with risk assessment. With the data I need, I start prototyping with as many people as possible to open our vision about what we can do with the requirement of the project and deadlines.
Some hypothesis in hand, now I start to test, validate and adjust. Than I start to freeze MVPs and next phases to help developers work.
Since I envolve developers since the beginning I don't call this phase a handoff because we are still working together on errors, use cases and etc. So I alo participate as much as possible on the development, Q&A and bug bash.
I like to share to the work work done. A lot.
So I'll help the team to share our work and have all next steps very clear in a vision.
I also start following all metrics we have defined.
About my education:
2022 - Master Degree in Creative Computing and Artificial Intelligence - Lisbon Not finished
IADE
2021 - Design System Specialist Meiuca
2021 - Design System & Ops Meiuca
2020 - UX Researcher, Research Methodology and Quantitative Methods Mergo Education
2020 - UX Design EDIT Education
2019 - Graduation in Process ManagementEstácio de Sá - FIC
at Booking.com in Amsterdam, The Netherlands
As a UX Designer in Strategic Partnerships I'm responsible for partner facing products such as white-label solutions for partnerships business and designing a vision for those products.
I'm leading a vision for internal tooling framework
I am the co-lead of a initiatve to share UX work inside the Design community.
I'm collaborating with the Design System team as a Product Library owner and as a education contributor.
I designed the experience for Booking Demand API landing page and Developer Portal first version.
at Tangível Academy in Lisbon, Portugal
at Edit Lisbon
At Millennium bcp Bank in Lisbon, Portugal
At AJulio Group in Caldas da Rainha, Portugal
At IMUT in Cairo, Egypt
At Kirash in Fortaleza, Brazil
At TM Mídia in Tianguá, Brazil